BUSINESS K793 / Mobile Commerce and Social Networks

3 unit(s)

Mobile commerce is a new form of electronic commerce advanced through wireless communication and mobile devices. Recent development of smart phones is turning the dream of mobile commerce to reality and move to social commerce. This advanced PhD course is designed for discussing research issues on m-commerce and the new phenomena of social media. Students will learn the technologies, the theories, and the applications of mobile commerce and social networks through paper reading, seminar presentation and class discussion.