MMGMT 718 / Value Creation through AI and Data Analytics

3 unit(s)

Prerequisite(s): Enrollment in the Master of Management in Applied AI and Data-Driven Decision-Making

Value creation is the process that converts inputs into outputs that have more worth than their components. Value can be seen as how much customers will pay for a product or service compared to what a company spends in producing it. This course will use a series of case studies and examples from different functional areas of business and demonstrate how applied AI and analytics can help create value, and touch on the importance of a multi-disciplinary perspective to business problems.