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Jan 15, 2025
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BUSINESS K737 / Cases in eBusiness, Innovation and Entrepreneurship 3 unit(s)
Prerequisite(s): BUSINESS A600 , BUSINESS K603 , and BUSINESS M600 OR BUSINESS I603 AND BUSINESS I604 OR enrollment in the Blended Learning Part-time MBA Program.
(Formerly Strategic Analysis and Presentation of Cases) This course will give MBA students from all business disciplines an opportunity to develop skills in analyzing and formulating strategies in managerial contexts involving eBusiness, innovation, entrepreneurship and commercialization of new products/services. The course will also focus on developing business presentation skills for students. The learning objectives of this course are accomplished by having teams of students repeatedly analyze and present different cases and receive detailed feedback following each presentation. Cases are carefully selected to expose students to a variety of situations involving eBusiness initiatives, and innovative technologies in startups as well as in established firms in various industries.
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